john christopher burns DESIGN

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Home Logos A gallery of logos

SuperStationWTBS

1981

That's why they call it the SuperStation! I include this logo, from my actually-employed days as Manager of Creative Services at TBS, in part because of my nostalgia for the approval process.

Uh...there was none. We were very much kids out of school making things up as we went along, and seeing what the new technology could do.

This image is also notable, I think because it was a logo designed to be used with a period at the end...and it was designed on (and took advantage of the capabilities of) the then state-of-the-art Chyron IV character generator, which, among other things, made four-pixel horizontal background lines...so guess what became a big part of our look?